Welcome to Shopalyst!
Shopalyst provides a powerful yet user-friendly platform designed to enhance Discovery Commerce for brands. With our suite of tools, you can effortlessly launch cross-platform ad campaigns, create engaging shoppable experiences, gain deep market insights, and refine your audience targeting for improved precision.
Use the search feature within the Discovery Commerce platform to easily navigate to different sections. Learn more about the enhanced search capabilities by clicking here.
Key Offerings of the Discovery Commerce Platform
Experience Builder:
Our Experience Builder enables marketers to create customized landing pages without any coding. Using a simple drag-and-drop interface, you can add widgets such as shopping actions, social media embeds, videos, chat, surveys, and more to build optimized landing pages tailored to your ad campaigns and audience needs.
You can also use pre-built templates to streamline the process, ensuring a smooth and effective shopping journey for your customers.
- Ready to create your first landing page? See here
Audience builder:
With Audience Intelligence, you can curate and maintain a library of brand-specific audiences for all your campaigns. Our platform helps you discover and target the most relevant audiences across multiple media platforms by matching brand shopper traits with corresponding keywords (e.g., Google Ads) and interests (e.g., Facebook).
Utilize first-party audience data from your digital assets to segment users based on behavior, interests, and purchase intent, ensuring more precise targeting across your campaigns.
- Curate the audience for your campaign by following the instructions here
Creative Builder: Shopalyst generates product-aware ad creatives from standard PDPs, designed for platforms like YouTube, Instagram, Facebook, and TikTok. These ads incorporate product details such as price, ratings, benefits, and reviews, turning audience attention into purchase intent.
Advertising Automation:
The Advertising Automation allows you to manage cross-platform advertising campaigns from a single interface. Whether you’re running campaigns on Google Ads, DV360, Facebook, Instagram, Amazon Ads, Twitter, or TikTok, you can use our templates to quickly set up and launch ads with precise targeting.
Monitor and optimize all your campaigns through our unified dashboard and leverage benchmarking tools to improve performance.
- Learn about the Ads Builder features and campaign management.
- Get Started with your first Discovery Commerce campaign.
Full-Funnel Reporting:
Our Full-Funnel Reporting tool provides brands with real-time campaign performance data across key stages: Visibility, Engagement, and Sell-Thru. With insights into meaningful metrics at every stage, you can better understand how your ads influence brand visibility, customer engagement, and product sales.
Customize your reports and schedule them to be delivered to your inbox at a frequency that suits your needs.
Learn more about full-funnel reporting and how to schedule reports.
Market Intelligence:
Get real-time insights into your brand’s visibility and performance across search, social media, video, and e-commerce platforms with Market Intelligence. Track competitor activity, evaluate pricing and promotions, and adjust your advertising strategy accordingly.
Key metrics you can monitor:
- Share of Shelf
- Share of Voice
- Share of Search
- Pricing & Discounts
- On-Shelf Availability
- Ratings & Reviews
- Learn more about these metrics Learn More.
MAIA: Shopalyst provides MAIA, an AI-powered co-pilot, that simplifies data-driven marketing by streamlining audience targeting, campaign creation, and performance optimization. It empowers marketers with actionable insights across leading platforms.
Explore More
Ready to dive deeper into Discovery Commerce on Shopalyst? Check out the following resources to help you get started:
- Experience: Get started with the first landing page for your brand
- Audience Builder: Find out the relevant audiences
- Creative builder: Create a campaign using discovery commerce templates
- Advertising Automation: Create your first Discovery Commerce Campaign
- Full-Funnel Reporting: Get a full-funnel view of your campaigns
- Market Intelligence: Track your brand’s market share
- MAIA: About Shopalyst landing pages
Looking for more help? Instructions to reach out to support are here.
You can also schedule a demo with our experts, See the article here to schedule one.