What’s New

We have introduced campaign-level budget (also known as Advantage+ Campaign Budget on Meta) support for Meta Quick Commerce campaigns .

With this enhancement, users can now manage and optimize their total campaign spend more efficiently by letting Meta automatically distribute budgets across ad sets based on performance.


How It Works

  • The campaign-level budget can be enabled using the column Enable Advantage Plus Campaign Budget in the Quick Commerce Media Plan Upload input sheet.
  • Once uploaded, this configuration will also be visible on the Campaign Hierarchy Preview page for easy verification.


Benefits

  • Simplified budget management across ad sets.
  • Improved performance through Meta’s automated budget distribution.
  • Better utilization of total campaign budget.




Getting Started

  1. Go to Plan Uploads under Automation and upload new Quick Commerce media plan for Meta.
  2. In the input sheet, set Enable Advantage Plus Campaign Budget to Yes for campaigns where you want Meta to optimize budget allocation.
  3. Upload your campaign as usual.
  4. Review the configuration on the Campaign Hierarchy Preview page before publishing your campaign to Meta.


To learn more about Meta Quick Commerce campaigns and bulk uploads, refer the following articles: